Here’s a complete project case study for your Portfolio page showcasing how your digital marketing agency helps clients design websites based on their specific requirements. It’s tailored to attract organic traffic and showcase your expertise in web design strategy.

🎨 Website Design Case Study: Transforming Online Presence for a Handmade Jewelry Brand

🧠 Client Requirement:

“We want a clean, mobile-friendly website that reflects our brand and helps us sell our handmade jewelry online.”

📌 About the Client:

• Business Name: Kriyāa Jewels
• Industry: Handmade Jewelry & Lifestyle
• Location: Bengaluru, India
• Target Audience: Women aged 20–45, interested in ethnic, boho, and sustainable fashion
• Goal: Build brand trust and increase online sales through a beautiful, easy-to-use website

🔍 Initial Challenges:

• No existing website or digital presence
• Client had only an Instagram page for sales
• No clear brand identity or product categorization
• Needed a fast-loading website optimized for both mobile and desktop
• Wanted full control over products, pricing, and inventory

🛠️ Our Design Approach:

1. Understanding the Brand

• Held discovery sessions to understand their style, values, audience, and tone
• Created a brand moodboard with earthy colors, ethnic fonts, and minimalist layout

2. Wireframing & UI/UX Design

• Designed responsive wireframes for Home, Shop, About, and Product Detail pages
• Focused on clean navigation, intuitive user journey, and strong visual hierarchy
• Integrated storytelling and product emotion through visuals and microcopy

3. Custom Development & SEO

• Built the website using Webflow (client-friendly CMS)
• Implemented lazy-loading images and compressed assets for faster loading
• Optimized metadata, product tags, and URLs for SEO visibility
• Added schema markup for products and business info

4. E-commerce Integration

• Integrated a secure payment gateway (Razorpay)
• Enabled inventory management, order tracking, and coupon systems
• Set up basic email automations for cart recovery and welcome flows

📈 Results After Launch:

💬 Client Feedback:

“I always thought websites were complicated. But the PixelSai Works team made it so easy. They understood my taste, built a beautiful website, and helped me start selling within weeks. I get compliments every day!”
— Priya Nair, Founder of Kriyāa Jewels

✅ Key Deliverables:

• Brand-consistent responsive website
• Mobile-first UI/UX
• SEO-optimized structure and product pages
• Fully functional e-commerce store with analytics

🚀 Want a Website Like This?

Whether you’re starting from scratch or redesigning your brand’s online presence, we help turn your ideas into a high-converting digital storefront.
👉 Let’s build your website today